Fundraising Reviews
How effective is your fundraising? Are you making the most of all the opportunities? A fundraising review (also known as a health check or audit) takes an impartial look at your fundraising activities and helps to identify new areas of potential, as well as any areas of weakness to address. It also identifies whether your results are within sector norms and whether your current structures are fit for purpose. Findings and recommendations are then provided in an action orientated report.
This service is especially useful if you are reviewing your fundraising strategy and need objective external input. Clients also benefit from our wide experience of what other organisations are achieving (benchmarking). The service is particularly relevant where the client's senior management has been in post for a long period of time and needs an independent view of activities, or where there is a need to take a fresh look and bring in some new ideas.
One important area we look at in a fundraising review is the balance in the fundraising mix, in other words what proportion of income is coming from which sources and whether a charity is over dependent or exposed to too few income streams. Within this, we then look at performance in each area and consider the wider trends in the market, to establish whether future investment shold be increased, maintained or scaled down for each. We also take into account benchmarks for each discipline, to identify whether your fundraising operations are hitting the mark or not.
Please call us today for a free discussion about how a fundraising review might help you move forwards.


